By investing in partnership, Danube is pursuing an international strategy in order to become closer to customers and distributors.
Born 60 years ago as a small family business in France’s Loire region, Danube is now a world market leader in the laundry equipment industry.
Since 1947, the company has changed twice of hands, in 1975 when the “enamel” sub-contractor took over the company, then in 1988 when a group of investors leaded by Bernard JOMARD took over.
In the 90’ Danube investors bought another French manufacturer of laundry equipment well known for its high quality, “Charon Brothers “ based in Paris , Charon developed in early 80’ a high spin washers and in 1984 the first Barrier washer.
Through its continual presence at international trade fairs since the early 90’ DANUBE became a well-known brand recognized by the quality of the products Danube is manufacturing and built an international network of non exclusive distributors that covered almost a hundred countries.
ince 2001, DANUBE is seeking to raise its worldwide profile by signing sole agent agreements with Distributors ready to be very active, loyal and able to answer to the specific needs of their markets. Of course they have to be competitive too
Right now Danube has almost ten “Sole agents “ promoting Danube’s products and Danube’s brand in their territories, Since 2000 number of units sold was multiplied by three.

INNOVATION and ECOLOGY is strength with DANUBE’s annual patenting policy:
educing water and energy consumption has always be a goal for DANUBE when designing a new machine, design design of the drum and of the basket have been optimized in order to use as less water as possible because less water to heat with high water removal will save money in energy when drying
ERGONOMIC FACTORS: We all know that laundry efficiency is based (beside the programs) on time spent when loading and unloading, so DANUBE washers are built with large building doors, DANUBE home ironers are offering devices making the life of the operators easier, DANUBE tumble dryers are built with frequency invertors for a smooth drying kinder to rustic fabrics.
EMPATHY and CUSTOMERS SERVICE are the key factors explaining the significant grow of influence of DANUBE in the laundry industry.
For DANUBE the distributor is always right, so DANUBE’s staff is reminded to keep answering to the questions which are not asked, we are the specialists, so we should foresee all possibilities in order to solve the problems before they are occurring, we know in DANUBE that we are not 100%.
Perfect, so we always assume our duties, it is that we call LOYALTY!
INFORMATION and TRANSPARENCY:
DANUBE is offering a huge amount of information from several websites in several languages. From these, distributors can obtain technical, marketing, help in all areas, spares, safety standards and other data, both from the dealer point of view and that of the user, allowing dealers to help themselves and their customers. Laundry sizing and design is another web service.

Transparency, when DANUBE knows that a technical problem may occur in the future on a particular machine, information by mail or letter is sent with all recommendation and of course parts.
COMPETITIVE PRICE:
DANUBE main concerns are quality and services, but DANUBE knows that prices have to be very
Competitive, so DANUBE claims, they are!
Today DANUBE has almost ten exclusive distributors, and DANUBE is determined to keep the worldwide profile rising, so DANUBE is expecting to double the number of exclusive distributors by 2010.
So DANUBE has one message, if you are loyal, join us!